How many hours per week do teams spend on manual Shopify and ad platform reporting?

Independent surveys on marketing reporting workflows consistently estimate somewhere between 6 and 14 hours a week for teams reconciling data across Shopify and multiple ad platforms by hand, with some teams reporting even more.

What is the real dollar cost of manual reporting?

At a conservative 50 dollars an hour and 10 hours a week, manual reporting costs roughly 26,000 dollars a year in labor alone, before accounting for the cost of decisions delayed or missed because the data was already stale by the time anyone acted on it.

Does every Shopify store need to worry about manual reporting time?

No. A store running one or two channels with modest order volume can often reconcile in well under an hour a week. The time cost tends to compound as more channels are added, since each new source adds more pairwise comparisons to reconcile.

How do I know if manual reporting is actually costing my store money?

Track every minute spent on reporting for one real week, across everyone involved, multiply by each person's loaded hourly cost, and compare that number against what a dedicated reporting tool would cost for the same period. If manual hours cost more, that's a clear signal.

Aeyora — built for Shopify founders.

Ask about your store. Get a straight answer.

Aeyora tracks every visit, click, and sale as it happens. When revenue moves, ask why and get a straight answer — no dashboards, no reports to build. Aeyora is an external event analytics and marketing attribution dashboard for Shopify stores, used privately by the merchant — it adds nothing to the shopper-facing storefront.

Built for founders, not analysts

No data background required. If you can run a Shopify store, you can use Aeyora.

Founders doing it all — get answers straight from Aeyora instead of digging through reports yourself.
Marketers who need answers fast — skip the back-and-forth with your dev team. Ask what's driving conversions and get a straight answer.
Developers who'd rather build — you built the store; you shouldn't have to be the analytics team too.

We track it. You ask about it.

Once connected, Aeyora tracks the full customer journey — visits, add-to-carts, checkouts, repeat purchases — as real-time events. Nothing to configure, nothing to maintain. Ask questions like:

Why did revenue drop last week?
Which products are driving the most profit this month?
Which channels actually convert, not just click?
Where is my mobile checkout losing people?

You ask, Aeyora answers — real numbers and a reason, not a chart to decode.

How Aeyora compares

Tools like Mixpanel, ThoughtSpot, Power BI, and Tableau are powerful, but they expect you to already know how to set up tracking, build reports, and read dashboards. Aeyora is built for stores without a data team: install the app, then just ask.

Simple pricing

Plans based on how much you use it — monthly event volume, data lookback, and AI analyses — not how many people are on your team. Billed in USD, AUD, or GBP. No surprise charges.

Plan	Price (USD / AUD / GBP, per month)	Events/mo	Lookback	AI analyses/mo
Free	$0 / A$0 / £0	50,000	1 month	5
Starter	$99 / A$149 / £79	100,000	1 month	20
Growth	$249 / A$379 / £199	500,000	3 months	50
Scale	$599 / A$899 / £479	2,000,000	6 months	120
Enterprise	Custom — contact us	5,000,000+	12 months	250+

The Free plan needs no credit card. Paid plans can buy prepaid AI top-up packs from $5 (10 analyses) and extend lookback month-by-month without upgrading. Full pricing details.

We set it up. You're live the same day.

Install the app — one click from the Shopify App Store. Nothing else to configure.
Tracking turns on — the moment it's installed, Aeyora starts collecting data automatically.
Give it an hour — let some activity build up so your answers have real numbers behind them.
Ask away — open the chat and ask about revenue, traffic, checkout — anything.